It all started in 2016, on an easy run between two brothers.
Romain and Guillaume ADAM, high-level runners, were ticking off miles like they always had. But that day, the conversation went beyond training. Around them, more and more friends, coworkers, and family members were getting into running. And everyone asked the same things:
How do I improve? How do I avoid injuries? How do I reach my goal?
That’s when they realised something simple: everyone deserves structured, personalised, and motivating training, not just elite athletes.
Out of that belief came a clear ambition: make elite-level expertise accessible to everyone.
They brought together a passionate, complementary team to create RunMotion Coach, with a straightforward mission: democratise training and guide every runner, whatever their level, towards their goals.
Because behind every bib number, there’s a story. And behind every breakthrough, there’s a method.
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The founders of RunMotion
Used to chasing excellence in their own sport, the founders of RunMotion turned personal standards into a shared mission: pass on their expertise and make high-quality endurance training available to all.
Guillaume Adam
Step by step, Guillaume worked his way up to become a member of the French national athletics team in the 1500m from 2013 to 2016. Alongside his career as an athlete, he also made his mark academically as an engineer (INSA Lyon), then contributed to research projects on predicting running performance at the prestigious MIT in Boston. Guillaume is also a certified coach with a professional sports educator license (DEUG STAPS). His expertise and experience are reflected in his book Ma bible du running, du trail et du marathon, published by Leduc.
Guillaume is RunMotion’s Technical Director and he answers our users when they have questions about their training plan.
One of his next challenges is to improve his marathon personal best (after being the first French finisher at the New York City Marathon in 2019 and 2023) and to enjoy trail running even more.
Key personal bests: 1500m in 3:38, 3000m in 7:57, 10K in 29:31, half marathon in 1:07, marathon in 2:23.
His results:
– 25 medals at French Championships
– Winner of the RunMotion Coach Marathon de Chambéry (2021), 6 half marathons, 5 10Ks, and the trail races SaintéSprint (2018) and the Ultra-Trail XXL Race of the Maxi Race (2021). He finished 2nd at the MCC of the Ultra-Trail du Mont-Blanc (2019) and 3rd at the Marathon Pour Tous at the Paris 2024 Olympic Games. He is also an UTMB finisher (2022).
Romain Adam
Running has often helped Romain reset after long, intense days. A startup world expert, Romain has led a startup accelerator and worked with people from all backgrounds. He understands runners’ needs and expectations better than anyone. A true all-rounder, he loves mixing it up between marathons and trail running.
Romain is responsible for company operations and RunMotion’s B2B development with race organisers and businesses.
In 2023, he set himself two goals and nailed them: improve his marathon PB (achieved in Barcelona in 03/2023 in 2:34) and finish UTMB® in under 30 hours (done in 29:24, 144th).
Key personal bests: 1000m in 2:27, 10K in 31:34, half marathon in 1:12, marathon in 2:32 (in 2024).
Paul Waroquier
A complete runner and a smart strategist, Paul is among Europe’s best middle-distance athletes in the Masters category (40+). Passionate about sports psychology, he wrote a book titled L’art de gagner. A true mentor, Paul has coached many national-level athletes as well as less experienced runners.
Key Masters personal bests: 3000m in 8:48, 3000m steeplechase in 9:27, 10K in 32:37.
Team RunMotion, the RunMotion crew at your service
RunMotion Coach is first and foremost a team of passionate people. As the adventure grew, new talent joined the project to support an ever more committed community of runners and endurance athletes.
Here, running isn’t just something you read about on a screen, it’s something you live. From the 10K to long-distance trail, a big part of the team is also on start lines, feeling the same doubts, following the same preparation, and sharing the same finish-line satisfaction as the runners we coach.
Built 100% in France in the heart of the Alps, RunMotion Coach benefits from a unique playground. Based in Chambéry, the team trains between lake and mountains, on roads and trails, an ideal setting to fuel both passion and high standards.
Expert advice built into RunMotion
On top of the work done by the whole RunMotion team, we also bring in experts in their fields to add extra content to our running training plans.
To build the strength and conditioning and mobility routines, we teamed up with Julien Coudert, a sports-specialised physiotherapist, marathoner (2:29 in 2022), ultra-trail runner (15th at CCC 2013), and triathlete. Julien understands the demands of road running, trail running, and the rehab needs of everyday runners. He supported Romain, RunMotion co-founder, after his injury at UTMB 2022, helping him come back and finish UTMB in 29 hours in 2023.
To build the mental training content, we worked with Annette Sergent, cross-country world champion and certified sophrologist. Annette has guided many athletes towards unlocking their potential, including Guillaume, RunMotion co-founder, with a visualisation session two days before he became French champion in the 3000m in 2016.
For nutrition content, we partnered with Benoit Nave, nutritionist for the organic brand Baouw and coach of Xavier Thévenard, three-time UTMB winner. Benoit loves sharing practical advice on healthy eating and optimising endurance sports performance.
For the Quit Smoking content, we worked with Cécile Bertin, journalist and author of many books about running, trail, and sports travel, including Les cahiers du Dr Good. Oui, je peux arrêter de fumer !
Want to join us?
Want to join us and help everyone unlock their potential through sport, whatever their level or goal? Whether you run occasionally or you’re a weekend athlete, what matters most is elsewhere: loving sport, believing in the mission, and doing your job with passion.
Every job or internship opening is posted on our RunMotion Coach LinkedIn page, follow us to stay up to date with our latest opportunities.
You can also send an unsolicited application. Share your CV and tell us in a few lines why you want to join the RunMotion Coach adventure and contribute to our mission at app@run-motion.com
If you want to contact us with questions about using the app, please reach out via the help center.
Now you know a bit more about the people who make your RunMotion Coach experience unique! 😉