Baouw, for a healthy and high-performing sports nutrition

The nutrition is a crucial factor for runners. A healthy diet contributes to the health and performance of runners. Whether it’s in everyday life, the weeks leading up to a race, or on race day.

RunMotion Coach has integrated nutrition content into its coaching application, in collaboration with an organic nutrition brand: Baouw. It is important for us to introduce Baouw, a company based in the Alps, firmly rooted in its values.

The Baouw Story

Baouw, created in 2017 on the shores of Lake Annecy, is above all a human adventure. The meeting of enthusiasts, with complementary expertise, led to the emergence of a nutrition brand deeply rooted in the outdoor sports world.

Gilles Galoux, an agri-food expert who has worked for major brands, has been interested in healthy and organic nutrition for several years. He wanted to create a nutrition company true to his values.

Benoit Nave wears multiple hats. A former high-level cyclist, he is an expert in the functioning of the human body: osteopath, nutritionist, and sports coach (including for Xavier Thévenard, multiple UTMB® winner). He aims to create the best possible products for athletes, with tailored nutritional inputs.

Yoann Conte is a Michelin-starred chef. His restaurant on the shores of Lake Annecy is an institution. Passionate about the mountains and sports, he contributes to creating Baouw products with tasty combinations and unique flavors.

This complementarity, along with the Baouw team of about twenty people, enables the offering of quality products, highly appreciated by the community of Baouwers…

The Baouw bars, gels, and purees, all organic, are conceived in the French Alps. The bars are certified Made in France.

Baouw, a brand deeply rooted in its values

Respect: for yourself, with products designed for health and sports. Respect for nature through organic farming that cares for the environment. And respect for current scientific knowledge.

Simplicity: healthy, raw, and minimally processed foods, without preservatives or chemical additives.

Pleasure: every day, as a snack, during training sessions and sporting challenges — to be enjoyed guilt-free, thanks to healthy ingredients.

Sharing: healthy eating with family, friends, or other nature enthusiasts. A comforting moment during effort. Sharing is also expressed through the community of Baouwers, consumers of Baouw purées and bars who advocate for healthy nutrition.

Baouw product ranges

Organic energy purées

Energy purées are particularly useful during the final third of a race when eating becomes difficult and you need energy. With no added sugar, these are truly purées, not compotes.

The idea came from the needs of ultra-trail runners. These purées were developed with athletes such as Xavier Thévenard, Benoit Girondel, and Julien Chorier. After 10 hours of effort, eating becomes challenging. Chewing becomes an effort within the effort — purées are therefore the easiest option!

The glycemic index of the purées remains moderate. It is recommended to consume one every 30 minutes while running.

We’ve talked about trail running, but you can also use them for other sports or as a healthy snack.

Baouw purée recipes include:
Banana – Kiwi – Vanilla
Raspberry – Strawberry – Basil
Pear – Apple – Mint
Sweet Potato – Carrot – Timut Pepper

Baouw purées range

Energy gels

Energy gels are often popular among marathon runners and endurance athletes, as they quickly deliver sugar to the body. We generally recommend not consuming them too early in the race to avoid blood sugar spikes.

In 2024, Baouw launched a new range of 100% natural products: energy gels. Baouw energy gels are your performance ally, with:

  • 30g of carbohydrates (the same as a classic gel)
  • On average 60% fruit, agave syrup (low GI of 15), and extra virgin olive oil
  • A natural fruit taste with no chemical aftertaste
  • Ideal for intense efforts

Baouw gel recipes include:
Red Fruits – Hibiscus
Peach – Matcha Tea
Apricot – Thyme
Banana – Vanilla
Lime – Mint
Pineapple – Coconut

Baouw electrolytes

A true revolution in hydration, these tablets contain:

  • 706 mg of electrolytes per tablet, 60% more than competitors (values observed in 2024 on a sample of 11 brands)
  • 4 essential minerals, 4 vitamins, and antioxidants — a complete formula
  • Carefully selected ingredients for high absorption
  • Natural ingredients: no artificial sweeteners, no coloring, no preservatives

Baouw electrolytes come in:
Lemon – Mint
Peach – Passion
Blackberry – Blackcurrant

Organic energy bars

Organic energy bars are useful for sports or as a healthy snack. As a snack, if you’re going for a run at lunchtime, you can have one around 11:30 a.m. Or if you’re training in the evening, you can enjoy one as an afternoon snack.

For sports, Baouw bars are particularly recommended for endurance efforts: trail running, road running, cycling, hiking, cross-country skiing, ski touring… Baouw bars are designed to provide long-lasting carbohydrates. Rich in healthy fats (from nuts and extra virgin olive oil) that are directly usable during exercise, they have a low to moderate glycemic index, ideal for endurance. This helps avoid blood sugar spikes and energy crashes.

It is recommended to eat one to two bars per hour for efforts lasting more than one hour, preferably with water.

Created by the Baouw team, Michelin-starred chef Yoann Conte ensured that the bars are delicious. You can find fruity bars (containing only the fruit’s natural sugars) or savory ones (mainly with vegetables and Guérande salt). It’s also interesting to alternate between sweet and savory for complementary nutrition.

Baouw bars are simply cold-pressed. There is no cooking, in order to preserve all the micronutrients. They contain no preservatives or additives. The antioxidants from fruits and vegetables act as natural preservatives.

Fruity Baouw bars

Raspberry – Pistachio
Vanilla – Macadamia
Banana – Pecan
Chocolate – Hazelnut

Savory Baouw bars

Olive – Cashew

Baouw protein bars (12g per bar)

Chocolate – Peanut
Red Fruits – Cashew
Apple – Cinnamon

Where to find Baouw products?

Here are all the great reasons to treat yourself with healthy, natural products. Baouw bars and purées are perfect for everyday life, training sessions, and race day.

And with such a wide variety of flavors, you’re sure to find bars and purées that will delight your taste buds!

You can find them in specialized stores (running, cycling, outdoor…) or organic shops. You can also order them from the official Baouw website. On the Baouw website, you can get a 15% discount with a promo code available in our private club (link in the RunMotion Coach app).

Guillaume ADAM, Baouw ambassador

Photo credits: Benjamin Becker, Justin Galant